E-Commerce & Marketplace Strategy

Buckley Consulting

Helping brands reach their maximimum online potential

Amazon Marketplace Strategy

Maximize your Amazon performance through expert guidance on the strategies that drive results.From demand planning and pricing optimization to product assortment and performance analytics, we help you unlock sustainable growth on the world's largest marketplace.Best for:Brands with Amazon presence ($0.5M+ revenue) seeking to scale performance 25%+ through strategic optimization rather than just increased ad spend.

Business Planning & Forecasting

Develop rigorous business plans that align teams and drive execution.From annual strategic planning to scenario modeling and revenue forecasting, we bring the planning discipline used at Amazon to your organization.Best For:Brands scaling rapidly (£5M-£50M revenue) that need structured planning processes to manage complexity, align teams across functions, and make data-driven decisions with confidence.

Data & Analytics Advisory

Make better decisions through rigorous data analysis and performance intelligence.We build custom dashboards, conduct deep-dive analytics, and develop the data infrastructure that enables truly data-driven decision-making.Best For:Brands with high-data volumes (£5M+ revenue) struggling to extract actionable insights from marketplace data. Ready to invest in analytical capabilities that drive better decision.

E-Commerce Growth Strategy

Build comprehensive digital growth roadmaps that deliver measurable revenue increases.We develop full-funnel strategies across acquisition, conversion, and retention to accelerate your e-commerce performance beyond just marketplace optimization.Best For:Brands across digital channels ($3M+ revenue) seeking to scale e-commerce revenue, reduce platform dependency, and build a diversification across marketplaces, DTC, and retail partnerships.

Multi-Market Expansion Planning

Scale across European and international markets with proven frameworks from someone who's done it across 12+ countries.We handle market assessment, localization strategy, launch planning, and ongoing optimization to ensure successful expansion.Best For:Brands successful in their home market ($2M+ revenue) planning expansion into 2-5 new territories (UK, EU, US) within the next 12-24 months.

Our packages

We offer a flexible range of packages to suit your business needs and to ensure we offer you our best expert advice.

Hourly Consulting

From $150 / hour

Custom training programs for client teams on marketplace best practices.

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Monthly Retainer

From $4K / month

Ongoing strategic advisory with regular check-ins and continuous optimization.

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Project Work

From $10K / month

Ongoing strategic advisory with regular check-ins and continuous optimization.

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About us

Buckley Consulting is a specialized e-commerce and marketplace strategy consultancy founded to bring insider expertise directly to ambitious brands seeking to maximize their digital performance.Founded by William Buckley, former Senior Business Manager at Amazon, we combine deep platform knowledge with proven strategic frameworks that drive measurable revenue growth.

Our Approach

We believe the difference between brands that thrive on digital marketplaces and those that struggle isn't just tactics - it's strategic planning, data-driven decision-making, and deep understanding of how these platforms actually work.Based in London, we serve clients across the UK, Europe, and North America, with multilingual capabilities (English, French, Spanish) enabling seamless communication across markets.

Meet the Founder

William Buckley

Founder & Principle Consultant

William founded Buckley Consulting in 2025 to bring authentic Amazon
marketplace expertise directly to ambitious brands seeking to scale
their digital commerce operations.With over four years in senior leadership roles at Amazon Europe,
William brings rare insider knowledge of what actually drives marketplace success. His experience includes:- Managing $100M+ marketplace business growth across 12 global markets- Leading Amazon's global projects delivering €500M+ across 3 continents- Building and leading teams responsible for multi-market business
planning, demand forecasting, and commercial strategy

[email protected]

Contact us

For quotes - Please send an email to [email protected]For all other enquiries - Please fill the form below and a member of our team will reach out to you shortly

Enquiry Form

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